Live food auctions. Real demand. Real-time price discovery.

Live Food Auctions are scheduled events where selected DAILY FOOD DEALS products or food lots go live on screen. Buyers watch the countdown, see the current bid, place bids instantly and respond as the auction moves. When the timer closes, the highest valid bid wins.

It combines urgency, transparency and live participation in one high-energy buying experience – while DAILY FOOD DEALS manages the customer-facing auction, payment and retail process.

For wholesale suppliers, live auctions create another way for DAILY FOOD DEALS to feature selected products, generate concentrated buyer attention, move suitable stock faster and expose real-time signals of customer demand. Suppliers remain wholesale supply partners; they do not operate an auction storefront or sell directly to bidders.